You have the passion for travel and love to write but you’re unsure on how or where to get started. Here’s a list of tips and tricks on how to become the travel blogger you’ve been dreaming of.
The world of travel blogging is competitive and tedious. The money isn’t much and it really isn’t as glamorous as it seems. What’s more, success doesn’t come over night and it will be a long way before you might even get a whiff of it.
Passion therefore, should be your key driver. Passion for travel. Passion for writing. The thought of creating content for your blog and sharing it with the world should excite you and make you literally jump out of bed screaming with positivity. Ok, maybe we’re exaggerating here but really, if passion doesn’t drive you, chances are you won’t last very long.
If your passion doesn’t show through your writing, why should your audience be passionate about your blog?
On the bright side, if you feel passion burning through your veins, you’ve got one foot in the right direction.
2. Get Started
Too often we find ourselves sitting around thinking. Thinking about how, what, when, why. Perhaps, for all those who are looking to begin a travel blog, its time to stop thinking and start doing.
Get started with your first post. Work on it and refine it. Get started with your goals. What would you like to achieve in a month or two? Get started somewhere, anywhere and chances are you would find yourself faster than you would when sitting around and thinking.
Caution: When we say to stop thinking, we don’t mean stop planning. Remember the age old saying, “If you fail to plan, you plan to fail.”
3. Quality Content
The fundamentals of a successful blog lie in the quality of the content generated. After all, that’s the purpose of a blog isn’t it? To inform through content generated.
Quality content speaks for itself. People read it, like it and will keep coming back for more. Come up with exciting, creative ideas that will help you to produce stories that will draw and attract people to your blog.
As with all good writing pieces, chances are your first draft isn’t going to make the cut. Don’t be complacent. Refine your pieces and always ask yourself “how can this be better?”
4. Find your niche
Have a specific area of expertise that will allow you to become the go-to blog when people want to read about something. Whether it’s luxury travel, budget travel or photography, having a niche area would allow people to believe that you’re an expert (or least hold sufficient knowledge) in that field. That doesn’t mean you should write solely about topics in your niche. It’s refreshing to write about other subjects once in awhile but having a niche gives people a reason to come back. Especially when the content is awesome.
5. Get Social
Facebook, Twitter, Instagram, YouTube, Pinterest.
These are the top 5 social media sites you should be on to help promote your blog. While these sites may be pretty saturated with tons of people competing to get their voices heard, you still have a good chance of gaining a following especially if you have points 3 (Quality Content) and 4 (Niche) checked off.
Depending on your niche, know which media sites would help to promote your content best. For example, travel bloggers who have an eye for photos, should make use of Pinterest and Instagram, where visuals take precedence over words, to promote your blog and hopefully gain a following.
6. Join the community
The travel community is huge. Like, really huge.
Tons of resources, tips, advice and support are out there so join the community and make use of it. There are Facebook groups that focus solely on travel blogging and even Twitter has that too. Once you’re part of a community, be a sponge and absorb all the little tips and tricks that others have dished out but remember to apply them smartly and strategically. What works for others, may not necessarily work for you. Once in awhile, its nice if you give back to the community by contributing your own little pieces of advice. You might even get recognized if it gets people talking!
7. Be a Guest Writer
One of the best ways to establish yourself as an expert in a certain area of travel would be to guest write for other sites. When guest writing, remember to respect your host’s rules but at the same time, have fun with it and see it as an opportunity to show a larger audience what you can bring to the table.
When pitching stories to other bloggers and asking if you could guest write on their blog, remember that they’re individuals and normally generic emails that’s been sent to a hundred others would immediately be sent to the trash. So personalize your message and tailor your content to their audience. Basically, value-add to their blog and you would be too, to your brand.
Also, be polite. This is so simple, but people tend to forget basic formalities like ‘please’ and ‘thank you’s. Nobody likes a rude email. Chances are your potential host would already be part of a travel community and if he blacklists you, ten other people might do the same.
8. Network offline
Attend travel blogging conferences and learn to network and meet with different brands, which could help in your content creation. Get yourself out there and mingle with like-minded people and if you’re lucky, you might find a friend in one of the more prolific travel bloggers. The amount of advice and support you could get from them would be way more than you could ever find off Google.
One of the most well-known travel conferences would be the Travel Bloggers Exchange (TBEX), which takes place twice a year – once in Europe and once in North America.
The Professional Travel Bloggers Association (PTBA) has created a list of travel blogging conferences taking place across the world for easier reference.
Apart from being passionate at what you do, another word to keep in mind as a budding travel blogger is determination. You’re going to come to a point where you will wonder if this is all worth it. If travel writing is what you’ve dreamt of and what you’re passionate about, keep at it because in the end, it will be worth it.
Are you an aspiring travel blogger? At Travelog we’re always looking for fresh, new contributors.
Get in touch if you would like to find out more about writing for us : firstname.lastname@example.org.
Still not sure whether travel blogging is for you? Check out these great posts on getting started as a blogger
- Finding the Universe – How to Become a Professional Travel Blogger
- Adventurous Kate – The Reality of Being a Professional Travel Blogger
- Lonely Planet – Five Expert Tips for Getting Started in Travel Writing